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Introducing Norwegian’s new CruiseFirst program. Pay $150 and receive an additional $150 FREE! Introducing CruiseFirst, Norwegian Cruise Line’s new flexible program designed exclusively for loyal cruisers. Pay $150 and receive a CruiseFirst certificate valued at $300, applied to your Latitudes account. Not sure when you want to sail? Don’t worry! You have three years to book and sail. And certificates are transferable – absolutely perfect for gift-giving!